Our client is a multinational organisation that is well established in the corporate services and business set up industry in the UAE. Due to their ambitious expansion plans they have an opportunity for a Digital Marketing and PPC specialist to join their Dubai team. The main priority for this role is to generate more leads from international companies looking to set up their business in the UAE and provide effective marketing for the company being able to show a clear ROI from the campaigns.

Responsibilities
• To achieve a required number of leads via Adwords, Bing, Faccebook, Twitter, LinkedIn and via mailings to database for the sales team to close;
• To run surveys to clients, staff and board members
• Explore, test and select a number of paid advertising mechanisms. (PPC, PPV, CPA banners and rich content ads)
• Conduct keyword research
• Landing page optimisation to get a high quality score on Google Adwords.
• Produce regular reports, key analytics and performance to management.
• Manage the website and company’s social media. Writing copy, proof reading and regularly updating them with industry specific, relevant and interesting articles.

Candidate Requirements
• Candidates must have at least 3-8 years experience of working in the UAE in a similar position
• You will have experience of getting results and ROI from your digital marketing campaigns.
• You will have experience of being held accountable for the results you deliver and you will take responsibility for finding new creative ways to increase the number of leads generated.
• Write engaging copy in English for adverts, regularly updating social media and proof reading;
• An understanding of how PPC fits in to digital marketing
• Knowledge of Microsoft Excel and how to manipulate data
• The ability to think creatively.
• Experience working in a corporate services, financial services or business set up firm is preferred.
• You must have excellent English skills. Other languages would be an advantage but English must be completely fluent.