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Brand Executive / Brand Catalyst
Category
:
Marketing
Career Level
:
Senior
Employment Type
:
Full Time
Min Work Experience
:
5 - 10 Years
Min Educational Level
:
Bachelors Degree
Monthly Salary
:
Unspecified
Benefits
:
As per UAE labor Law
Description
Function:

To bring about the positive change in the assigned Brand(s). Scope of work covers PLC management and adding new revenue opportunities in terms of line diversification

Key Responsibilities Area:

• PLC management of existing portfolio
• New product Development
• Tracking product sales vs forecast ( new and existing range)
• Forecasting and Budgeting
• Preparation & Availability of Marketing & Sales Tools (Promotional materials)
• Regular competitive review
• Trade Marketing promotions
• Define DME/marketing budgets for the portfolio
• Implementing & Managing of Marketing Plans (Social media, ATL & BTL) within assigned budgets.
• Suggest and implement Liquidation plan for slow moving product
• Close coordination with Sales divisions for progression of the brand

Note : We are looking for candidates those who are having experience in CPOs (Concentrated Perfume Oils )/ loose Oils and Attar ; Because this position will be responsible for our Swiss Arabian brand which is more in to loose oils and traditional items such as Jannet el Firdaus .
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